Monday, 16 October 2017

HDR - An essential tool in Travel Photography

Have you ever wanted to capture that perfect scene when travelling only to find your skies are washed out or your foreground is in dark shadows?. Many people we meet simply want to take natural looking images that closely represents what they see on their travels. In high contrast scenes, your eyes will reveal shadows and at the same time see blue skies. Unfortunately, your camera sensor simply cannot capture the full spectrum of light and shadow in one exposure (although camera technology is getting very good with high-end cameras). Your shadows will be dark and your skies white which is not the way the eye sees the scenes. This is where HDR photography becomes an indispensable tool for the travelling photographer.

The only way that you can capture these scenes is by taking bracketed images and blending them in software. There are 2 options of blending the images-
  1. Luminosity Blending - this is a huge learning curve and requires Photoshop and additional editing although the results are great if you are prepared to invest the time.
  2. HDR software such as MacPhun Aurora HDR 2018 which creates fantastic images in moments.
So what is HDR photography exactly? The actual initials stand for High Dynamic Range but simply put it refers to the combination of more than 1 image with varying exposures depending on the light that you are shooting in. Generally speaking, most HDR images are created with a bracket set of 3 exposures (eg. -2, 0, +2 OR 2 stops underexposed, normal exposure, 2 stops overexposed). These 3 exposures will cover 95% of your HDR requirements however in extreme situation where contrast is very high such as a sunset you may find that you may need another shot or two underexposed to include in the bracket set. We also have found over the years that in most cases the +2 exposure is too light and we prefer to do a bracket set of (-3,-1, +1). This also allows us to get darker skies and also helps with handholding shots.

Here's a typical scene in Venice, Italy where we would use the HDR technique. The first image is how the camera perceives a Normal exposure. The sky is nice but all detail is lost in the foreground. As this is shot in RAW, we would still be able to get a half decent image by lightening our foreground in Lightroom however if you are shooting JPG then there is very little latitude to lighten these shadows without introducing noise (grain). Also, notice on the left hand we have 2 people walking, this movement is easily controlled in MacPhun Aurora HDR 2018.

Normal Exposure (0)
This is how the camera would have exposed a single shot
©Paul Woodford
Underexposed (-2)
This has been underexposed by 2 stops to darken the highlights
©Paul Woodford
Overexposed (+2)
This has been overexposed by 2 stops to lighten the shadows
©Paul Woodford
3 images combined in MacPhun Aurora HDR 2018
The foreground has been lightened a little using the Top/Bottom slider
©Paul Woodford
Screenshot of the HDR image in MacPhun Aurora HDR 2018
Q. So, how do I take an HDR image?

A. Easy, however, there are some very important rules to follow to achieve the best results.
  1. If possible always try to use a tripod for best results, however, hand holding HDR shots is not a problem these days as the software is great at aligning your images
  2. Always shoot in Aperture Priority mode (A, Av) as your aperture MUST remain the same for all the shots. If using a tripod you can also use Manual and adjust the exposure manually, however, this is slower and it is best to try and get all the exposures as quick as possible
  3. Always try to shoot at a low ISO to reduce noise (grain) in your images which tend to get magnified when shooting at higher ISO settings. Avoid using Auto ISO as your camera may select a high ISO setting in low light.
  4. If shooting RAW files then AWB (Auto White Balance) is fine as you can easily adjust your White Balance to be consistent with all the files. However, if shooting JPG files then we would suggest you manually set White Balance based on the lighting condition (eg. Sunny, Shade, Cloudy etc)
  5. Set your cameras bracketing to 3 shots (with 2 stop increments) giving you a -2, 0, +2 bracket set. Check your camera manual to see what bracketing options you have. As mentioned above, if you do not want a 2 stop overexposed shot simply set your Exposure Compensation (usually a +/- symbol) setting to -1 if shooting in A/Av mode. This will then result in 3 shots (-3, -1, +1). When shooting in A/Av mode the Exposure Compensation will only affect your shutter speed.
  6. Set your cameras Drive Mode to Ch (Continuous High). This will ensure that the 3 images are taken in quick succession. If your camera allows you to set Custom Buttons on the camera then set point 4 & 5 as a preset for easy access.
  7. One of the biggest factors when hand holding the camera for HDR images is ensuring that your base exposure allows for the overexposed shot. For example, if the light is a little low and your base exposure is 1/60th second which is generally fine to hand hold a single shot then your 2 stops overexposure (+2) in your bracket set will be 1/15th sec. This will almost always result in this image being unsharp. In this example, the options are to use a tripod or increase your ISO. By increasing your ISO from 100 to 400 you will get a base exposure of about 1/200th which will allow you to handhold the overexposed shot.
Q. My camera has an HDR setting. Why should I take 3 shots when my camera will give me an HDR image in a single shot? 

A. Great question. Glad you asked :-) Simply put, we have not seen one camera yet that has this feature that can produce as good an image as using the technique above. If your camera only gives you a merged image only, then we would suggest you do not use it. If your camera gives you a merged image and keeps your 3 files as well then it may be worth trying this feature. If you are not happy with the in-camera merge then at least you will have the 3 files to process in the software. 

Q. How do you capture HDR images when there is movement in the shots?

A. Don't worry about movement in your shots. The "Ghosting" feature, when used in the software, is so good now that any object that moves in your 3 shots will not show up on the combined image. For creativity, you can also leave the Ghosting feature unchecked to keep any movement blurred in the final image.

Other factors to consider when shooting HDR images-
  • Obviously, if you are shooting 3 bracket shots in RAW file format it is going to take up more space on your memory card and your computer. If you are not carrying a backup device with you such as a laptop or external hard drive then make sure you take plenty of memory cards with you. 
Travel Photography opens all sorts of challenges for photographers as you are confronted with countless lighting situations that simply cannot be captured in a single exposure and the use of filters may be impractical.  To us, HDR Photography is an indispensable tool in capturing well-balanced images in difficult lighting situations. Many, if not all, Real Estate photographers will also use HDR techniques as a single image of an interior which includes bright lights from windows cannot be exposed correctly. Landscape photographers do not generally like HDR photos as they would prefer to balance their exposures by using Graduated ND filters and this works perfectly when you are shooting scenes that require a tripod and has some sort of horizon. This also requires expensive filters and filter holders which is not practical when shooting under varying lighting conditions that are experienced in Travel Photography. However, having said that, when we take landscape images at sunrise or sunset this is our preferred method as you can usually capture all the dynamic range in one exposure.

We have been shooting and using HDR software since about 2010. The best on the market for many years was Photomatix Pro which yielded great results, however, we have recently started using MacPhun Aurora HDR 2017 and now Aurora HDR 2018 as it is now available on Windows and Mac. (we run PC and Mac so we never considered using MacPhun products). This software is just mind-blowingly good. So good that we are now re-visiting old images and processing them again!! Unlike Photomatix, MacPhun Aurora HDR 2018 is an all-in-one editing programme. Not only will it align your bracket sets but it gives you the full power of editing every part of the image (including heaps of free Presets). It is also a 'standalone' product which means that you do not need Lightroom or Photoshop to access the software however it also acts as a plug-in if you do want to use it in conjunction with LR & Photoshop.

Q.Wow, it all sounds complicated.
A. Well, not really. It's actually very simple. The hardest part is determining when you need to shoot HDR brackets. There's no point shooting an HDR on an overcast day as the contrast is low and your camera sensor will be able to capture the exposure in a single image.

Q. So, how do I get it?
A. Check your computer minimum requirements as stated below and then simply click on the banner below or any of the links in this post



So, if you really want to vastly improve your travel images (and images in general) then we would suggest that you download the trial version of this wonderful software and give it a try.  Below are the minimum requirements for your computer before downloading.HDR 

Aurora HDR 2018 Mac

-MacBook, MacBook Air, MacBook Pro, iMac, iMac Pro, Mac Pro, Mac mini
-Processor Intel 64-bit Core 2 Duo or better
-Memory 4 Gb RAM or more
-macOS Sierra 10.12.6, El Capitan 10.11.5,
-Yosemite 10.10.5
-Hard disk 2 Gb free space, SSD for best performance
-Display 1280x768 size or better

Aurora HDR 2018 Windows
-Windows-based hardware PC with mouse or similar input device
-Direct X 10 compatible Graphics Cards of better
-Processor Intel Core i3 or better
-Memory 4 Gb RAM or more
-Operating System Windows 7, Windows 8.1, Windows 10
-Hard disk 2 Gb free space, SSD for best performance
-Display 1280x768 size or better

If you have any questions or comments we would love to hear from you.

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Wednesday, 31 August 2016

Adding a Copyright Preset in Adobe Lightroom

Now there's probably been a lot of blog posts on how to set up a Copyright Preset in Adobe Lightroom so there may be nothing new here. Due to a lot of problems we've recently been having with businesses stealing photos and using on their websites (not that this would stop them) we thought we would show you the information that we immediately apply to all our images in Adobe Lightroom.

You really only need the minimum amount of information to cover yourself and once it is set up it only takes moments to add the copyright information to all your images. Once you have imported a new batch of photos into Lightroom, this should be the first thing you do. If you do not care who uses your images or where they use your images then this post is probably of no use to you.


If you are applying the preset to already imported images then make sure you Unstack all images before applying the preset. The stacking option is usually used if you have bracketed images such as a set of 3 images for an HDR. If you do not Unstack all images before applying the preset then the Preset will only be applied to the top image and not the underlying images. The best way to UnStack images is to go to to -



Menu Bar > Photo > Stacking > Expand all Stacks.

To ReStack images - 

Menu Bar > Photo >Stacking > Collapse all Stacks.

To set up the Copyright Preset you need to be in the Library Module of Adobe Lightroom. On the right hand side of the interface you will have several panels. You need to open the Metadata Panel. To the left  you will have a dropdown panel with many options. Select the EXIF and IPTC option. This will show you all the current data in the Metadata file.



Metadata Panel

Step 1.

Directly below the Metadata Panel Header there is a box labelled "Preset" with a drop-down box. You'll see the two small up and down arrows to the right. Click in the box and several options will appear. If you have never set up a Preset before the "None" and "Edit Presets" should appear. Click on "Edit Presets". A panel titled "Edit Metadata Presets" will open (see below).



Edit Metadata Presets

Step 2. 

There will be several collapsible panels but here are the only ones you will need to enter info into for the preset. Naturally you can extra info into any of the other fields as well but just remember that when applying the Preset to all your images in a folder they will all contain this information.


IPTC CONTENT


There will be check boxes on the right hand side. As soon as you add text into one of the fields a tick will appear in the check box to the right of the field. Lightroom will naturally assume that as soon as you add text to a field that you will want to include the info in the Preset.  -

  • Description Writer - Enter your name in the field
IPTC - Conent Panel

IPTC COPYRIGHT

There will be check boxes on the right hand side. As soon as you add text into one of the fields a tick will appear in the check box to the right of the field -
  • Copyright - Enter ©Your Name in the field. The copyright symbol can be typed by using OPTION + G (Mac) or ALT + 0169 (PC)
  • Copyright Status - there will be drop-down options. Select Copyrighted.
  • Rights Usage Terms - Enter No reproduction without permission. All Rights Reserved. into the field.
IPTC - Copyright Panel

IPTC CREATOR

There will be check boxes on the right hand side. As soon as you add text into one of the fields a tick will appear in the check box to the right of the field-
  • Creator - Enter your name in the field
  • Creator City - Enter your home town/city in this field
  • Creator Country - Enter your home country in this field
  • Creator Phone - Enter your phone number (optional). We add our mobile/cell number here with the international code eg. +61 (country code) 
  • Creator E-mail - Enter your email address in this field
  • Creator Website - Enter your website URL in this field eg. http://www.widescenes.com
  • Creator Job Title - Enter Photographer in this field
Any of the other fields are Optional so if you do want to add your address, postal code etc then that is up to you, however we prefer to leave these blank.
IPTC Creator Panel

IPTC STATUS

There will be check boxes on the right hand side. As soon as you add text into one of the fields a tick will appear in the check box to the right of the field -
  • Instructions - Enter No Reproduction without permission in this field
  • Creditline - Enter ©Your Name in the field. The copyright symbol can be typed by using OPTION + G (Mac) or ALT + 0169 (PC)
  • Source - Enter your name in field
These are the only panels that you need to complete however if you want to be more ellaborate then fill in as much information as you want. For example if you want to create a Preset to include Model Release or Property Release info for a particular job then fill in the appropriate fields. If this is the case, we would suggest you save it as a new Preset as the Model Release/Property Release info etc will change for future imports.


IPTC - Status Panel

Step 3.

Click on DONE.  A box will appear. Click on Save As. An option will appear to give your preset a name. You can call this anything you want however something simple such as Your Name - Copyright is sufficient. Click on CREATE.

Step 4.

Now return to your Metadata Panel on the right side of Lightroom. Under the Preset drop down box your Preset should now appear in the list. 

Step 5.

Go to each of your imported folders and open them. Go to the Menu bar and click on EDIT > SELECT ALL. This will select all the images in the folder. As mentioned above, make sure that any stacked images are unstacked. 

Step 6.

Once all the images in the folder are selected simply click on the preset you created from the Preset drop down in the Metadata Panel. A box will appear. Click on ALL SELECTED to apply to all the images in the folder. A progress bar will appear in the top left of the Lightroom interface. Alternatively, if you wanted to apply two seperate Presets to images in the same folder (maybe some shots need a Model/Property Release and others don't. In this case just select all the images that require the standard Preset and follow the procedures above and then select the remaining images and apply the Custom Preset that includes the additional info)

Step 7.

Once completed, you can check the Metadata Panel (make sure you are still in the EXIF and IPTC panel. The information should all be added in the fields. 

If you want to create the Preset as per the steps set out here and later want to add more info to the preset for a particular job/shoot that is to include extra information then click on your current preset and from the drop-down menu select Edit Presets > Your current Preset > Add extra info to the fields required > Save Current Settings as New Preset > Give the Preset a unique name > Done. You can then select all images in the new import with the new preset which will include the additional info.


We hope this helps. If you have any comments or questions about this post then we'd love to hear from you.


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Wednesday, 17 August 2016

NiSi Filters - New Filter Kits

NiSi Filters has just launched their long awaited Filter Kits. They have the 'Beginner Kit', 'Advanced Kit' and 'Professional Kit'. The release of the kits will make it much easier for photographers of all levels to purchase the right kit for their needs and budget. 

If you are unfamiliar with the NiSi brand of filters you can check out their range of products here.

The 100mm Aluminium Filter Holder Foundation Kit from NiSi is the most advanced 100mm filter holder with superb build quality. The NiSi Filter Holder allows you to use 3 100mm filters in addition to a Circular Polarizing filter in any combination. It is made from aviation-grade aluminium. This foundation kit comes complete with an ultra slim 82mm CPL filter and 4 adapter ring for most popular wide angle lenses (67mm, 72mm, 77mm and 82mm). The matte black frosted finish on the surface to minimize reflection. With the unique rotation wheel design, the CPL filter can be rotated via a cog on the back of the filter which mean no longer have to set the CPL filter before insert the other filter.


Filters compatible with the 100mm Filter System include Neutral Density (ND) Filters, Graduated Neutral Density Filters, Reverse Graduated Neutral Density Filters and Circular Polarisers.  All NiSi 100mm Filters are made from high quality optical lens glass offering no loss in sharpness, Ultra low colour cast, Anti glare Nano coating and are water and oil resistant.  By using a neutral density filter the camera is vulnerable to infrared light which will cast the unwanted red color in the photos when shooting at a small aperture. NiSi added an infrared protection coating layer which helps to eliminate the infrared light and brings back the natural colour.


NiSi Filters
Click image above for a presentation about NiSi Filters which we created in Adobe Spark


The NiSi Filters 100mm Beginner Kit is the ultimate starter kit for landscape or seascape photographers with everything you need to get started. It’s perfect for anyone who wants to create long exposure images and use ND filters & GND filters with multiple lenses with 67mm, 72mm, 77mm & 82mm filter threads. The NiSi Filters 100mm Beginner Kit also represents a great saving than buying all the included items separately.

*Please Note: for lenses with smaller lens threads than above you will have to buy an adapter ring seperately


Recommended Retail Price: AUD$650.00 including GST. FREE Delivery to Australian postal addresses. Contact us for a discount on the above price. 



The NiSi Filters 100mm Beginner Kit includes the following:
1 x NiSi 100mm Aluminium Filter Holder Kit V5 including adaptor rings for 67mm, 72mm, 77mm and 82mm + C-PL.
1 x NiSi 100x150mm Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND1000 (3.0) – 10 Stop
1 x NiSi Hard Case for Nisi 100x100mm or 100x150mm Filters
1 x Cleaning Cloth
1 x NiSi Air Blower
1 x NiSi Cleaning Eraser for Square filters
1 x NiSi Filters Portable Leatherette single shoulder case







The NiSi Filters 100mm Advanced Kit is the next step up from the Beginner Kit. The NiSi Filters 100mm Advanced Kit includes everything that is included with the beginner kit plus the addition of a NiSi 100x100mm Nano IR Neutral Density filter – ND64 (1.8) – 6 Stop and the NiSi 100x150mm Reverse Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop. This kit, in our opinion, is the best option as the 6 stop ND filter and Reverse Grad are ideal for Sunrise and Sunset times which is the time of day most photographers will be using filters.


Recommended Retail Price: AUD$1049.00 including GST. FREE Delivery to Australian postal addresses. Contact us for a discount on the above price.

The NiSi Filters 100mm Advanced Kit includes the following:


1 x NiSi 100mm Aluminium Filter Holder Kit V5 including adaptor rings for 67mm, 72mm, 77mm and 82mm + C-PL.
1 x NiSi 100x150mm Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop
1 x NiSi 100x150mm Reverse Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND1000 (3.0) – 10 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND64 (1.8) – 6 Stop
1 x NiSi Hard Case for NiSi 100x100mm or 100x150mm Filters
1 x Cleaning Cloth
1 x NiSi Air Blower
1 x NiSi Cleaning Eraser for Square filters
1 x NiSi Filters Portable Leatherette single shoulder case







The NiSi Filters 100mm Professional Kit is the ultimate kit for landscape or seascape photographers. This ultimate kit contains filters that allow you to shoot in any almost condition and have a filter ready to support your creativity.  The NiSi Filters 100mm Professional Kit includes everything that is included with the Beginner kit and Advanced kit plus the addition of a NiSi 100x100mm Nano IR Neutral Density filter – ND8 (0.9) – 3 Stop and the NiSi 100x150mm Nano IR Hard Graduated Neutral Density Filter – GND8 (0.9) – 3 Stop. Really, the only other filter you would possibly want thats not included is the 15 stop Neutral Density Filter however we have found that the combined use of the 10stop and 6 stop works fine.


Recommended Retail Price: AUD$1349.00 including GST. FREE Delivery to Australian postal addresses. Contact us for a discount on the above price.

The NiSi Filters 100mm Professional Kit includes the following:


1 x NiSi 100mm Aluminium Filter Holder Kit V5 including adaptor rings for 67mm, 72mm, 77mm and 82mm + C-PL.
1 x NiSi 100x150mm Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop
1 x NiSi 100x150mm Reverse Nano IR Soft Graduated Neutral Density Filter – ND8 (0.9) – 3 Stop
1 x NiSi 100x150mm Nano IR Hard Graduated Neutral Density Filter – GND8 (0.9) – 3 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND1000 (3.0) – 10 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND64 (1.8) – 6 Stop
1 x NiSi 100x100mm Nano IR Neutral Density filter – ND8 (0.9) – 3 Stop
1 x NiSi Hard Case for Nisi 100x100mm or 100x150mm Filters
1 x Cleaning Cloth
1 x NiSi Air Blower
1 x NiSi Cleaning Eraser for Square filters
1 x NiSi Filters Portable Leatherette single shoulder case







We are affiliates with NiSi Filters in Australia and you can purchase any of the kits or any other NiSi Filter products on our website. Please note that FREE shipping only applies to Australian postal addresses. For sales outside Australia please contact us for shipping prices. All prices above are in AUD (Australian Dollar).

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Tuesday, 26 July 2016

Peak Design - Shell

We love the Peak Design products. As Travel Photographers we are always looking for products that work well in all conditions. In the past we have used weather-sealed DSLR cameras which at times have been drenched and have still performed well so we really haven't had the need for a raincover for our cameras. However, we are now mirrorless shooters and unfortunately they do not handle the rain as well as our previous cameras, as a matter of fact, the Sony A7r camera body is not weather sealed at all. We've always carried a cheap rain cover that allows you to access the camera via side sleeves however we have found these to be extremely awkward at times and difficult to read the LCD screen when covered in droplets of water. So we were delighted when we saw the Peak Design Shell product.

The Peak Design shell protects your camera from water, snow, dust and abrasion, whether it’s in your hands, on the tripod, on your backpack or in your bag. 
The product is extremely well designed and well made. It has a unique form-fitting design using stretchy fabric with a waterproof membrane to keep your camera safe without adding bulk or impeding your workflow. Use Shell with the Capture Camera Clip or any Peak Design strap (sold separately) to keep your camera accessible in any environment. 



Cameras come in endless shapes and sizes. With interchangeable lenses and accessories like battery grips and L-brackets, fortunately, Shell comes in 3 different sizes, each of which fits a wide range of camera bodies and lenses. It is made of a stretchy water-resistant fabric that cinches at both ends. Even if you frequently change lenses or use multiple camera bodies, there's probably a single Shell size that will solve your needs.

ULTRALIGHT, FORM-FITTING RAIN AND DUST COVER FOR ALL CAMERAS.

Available in 3 sizes for a snug fit with almost any camera/lens combo


STRETCHABLE
4-way stretch fabric is seam-taped to resist rain, snow, dust and abrasion

CONVENIENT
Access viewfinder and controls without removing

WORKS WITH CAPTURE® CAMERA CLIP OR STANDALONE

ANCHOR PORTS
Allow use with any Peak Design strap

SECURE
Completely cinches closed for safe camera stowage

SMALL FOOTPRINT
Packs down small into its built in storage pocket

WARRANTY
Lifetime guarantee



Here's a great video about the product - 


Below is a guide to selecting the correct size Shell for your system -




If you've looked at the above charts and you still can't decide which shell to get then -


1. Keep in mind, for most camera/lens sizes there are 2 Shell sizes that will fit your camera. So, you really can't go wrong.

2. Shell is made to stretch and fit your camera snugly. For any given camera size, a smaller Shell will fit your camera more snugly and a larger Shell will have a baggier fit.

3. A tighter fit is better for carrying your camera in Capture since everything will be nice and snug. A looser fit is better if you plan to actively shoot with Shell in the rain since it will be quicker to pull Shell up and access your controls.

4. Even if you get the larger Shell size, it will be much more snug-fitting than other camera rain covers on the market.

5. Another advantage of picking the larger size is that you can cinch Shell closed all the way around your camera, even when using long lenses with hoods.

6. If you have a DSLR and a mirrorless camera, consider getting 2 Shells. You really don't want to use anything bigger than the small Shell for a mirrorless camera unless you want better access to a zoom lens.

We've used this product for a couple of weeks now and it is brilliant when compared to other rain cover products that we've seen on the market. If you love the idea of walking in the rain and taking shots without the worry of your camera getting wet then this product should be near the top of your list of MUST HAVE'S especially for Travel and Landscape Photography.

The Negatives - there always has to be a negative :-)

  1. Just a little awkward to peel from the back to shoot if its a snug fit. This is not a dealbreaker and we would much prefer this to trying to look through a plastic cover.
  2. If you plan to use as a cover while shooting rather than just a waterproof cover then it is a little awkward using a zoom lens if the cover is snug on the camera. Peak design suggest if you are going to use it in this way then get the next size up which will allow better access to the zoom. For prime lens shooters this does not apply.

If you like this product or any other Peak Design product use our discount code to receive a 10%* discount. When checking out simply add the discount code 'PD10WIDESP' and your 10% discount will be applied.

Note: *Cart total must be over USD$19.94 for the discount to work. Discount does not apply to bundle items or items that are already discounted. Prices are in USD. Free delivery for orders over USD$75.00

If you have any comments or questions about this product then we'd love to hear from you.

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Thursday, 28 April 2016

New Product Announcement : ON1 Photo RAW


728x90

Well, ON1 have done it again and it looks like they've done their research by announcing the soon-to-be-released ON1 Photo RAW. Here's an exerpt from their website about the new product which is available later this year.

"The current class of RAW-based photo editors require photographers to catalog their photos, bounce between apps for editing, and forces them to work within the confines of their ecosystem. They haven't adapted their apps to work efficiently with today's popular 42- and 50-megapixel cameras. For years photographers have been asking us for a super fast RAW processor and non-destructive photo editor without the painful import process. This is ON1 Photo RAW. In development for years, ON1 Photo RAW will be the first RAW processor released in more than a decade and feature a new modern RAW processing engine, tuned for today's sensors and graphics chips. Combined with our current set of tools, ON1 Photo RAW will bring photographers the world's fastest, most flexible, and easiest to use RAW processor and photo editor available. ON1 Photo RAW, the next generation of ON1 Photo 10, will continue to work where you want, as a standalone, a plug-in, or host app for other editing apps.The current class of RAW-based photo editors require photographers to catalog their photos, bounce between apps for editing, and forces them to work within the confines of their ecosystem. They haven't adapted their apps to work efficiently with today's popular 42- and 50-megapixel cameras. For years photographers have been asking us for a super fast RAW processor and non-destructive photo editor without the painful import process. This is ON1 Photo RAW. In development for years, ON1 Photo RAW will be the first RAW processor released in more than a decade and feature a new modern RAW processing engine, tuned for today's sensors and graphics chips. Combined with our current set of tools, ON1 Photo RAW will bring photographers the world's fastest, most flexible, and easiest to use RAW processor and photo editor available. ON1 Photo RAW, the next generation of ON1 Photo 10, will continue to work where you want, as a standalone, a plug-in, or host app for other editing apps."

Below are some introductory videos about the product -


FAST - STATE-OF-THE-ART

NO IMPORT/CATALOG

PHOTO EFFECTS & RETOUCHING

ALL-IN-ONE

This really looks like a serious competitor to Lightroom and several other RAW converters currently on the market. As this will seamlessly integrate with the ON1 Photo 10 suite we think this will be a winner for many photographers who are looking for a more integrated workflow without having to jump around different apps.

ON1 have come out with a great deal for those that want to pre-order. They are offering ON1 Photo 10.5 (New Version) and ON1 Photo RAW for USD$89.99 until May 6, 2016. This is an awesome deal! For more details click on the banner below.

960x333


ON1 Photo Raw is not being released until Spring (Australia) or Fall (US). Either way it'll be sometime later this year.

Stay tuned!